As Porter Gale launches her new tome Your Network is Your Net Worth, I am
reminded of another aspect of networking that has both risk and
opportunity. How do you handle requests
to connect from people you do not know or know little? I have written
previously about the Etiquette
of Connecting and those rules still apply for most if not all
situations. That said, conventional
wisdom would have it that you simply do not connect for the precise reason that
you do not know the person.
Consider this however, there is a possibility that the
person who wants to add you to their network may hold the key to your future, can
add value to one of your endeavors or contribute to someone in your
network. So what are the metrics to
consider in assessing the benefits of connecting. Herewith are the top ten
reasons to connect with someone you do not know.
10. Someone in your network knows the requester, can
validate their identity and give you a rationale to linkup.
9. The requestor works at a company with whom you are
familiar and may be in a position to be helpful to you now or in the future.
8. The career of the requestor squares with your interests
and can serve as an example to emulate.
7. The requestor could be a potential customer by virtue of
their current job, sphere of influence, network or memberships.
5. The requestor seeking to connect is a headhunter in your
field.
4. The requestor is a member of the same trade or
professional association as you.
3. The requestor hails from another country, is in the same
industry and shares similar interests.
2. The requestor presents a cogent reason, rationale or
argument why it’s important to connect with you.
1. You have an opportunity to enlighten, engage and add
value to another human being you did not know.
You also have the potential good fortune to broaden your knowledge, gain
new perspectives on life and maybe learn things you might otherwise have
remained ignorant about.
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